“Targeting racist trolls by putting their comments on billboards.”
Virtual racism,
real consequences.
Making racists faces their own hate through billboards near their homes.
In response to cowards racist attacks on social media, we tracked the origin of posted offenses and turned them into billboards near the houses of the offenders.
Over 4,39 billion
online impressions
Over 152 countries
reached
Over 48 MM
in earned media
83% of the offenders
deleted their accounts