Hi =)

VP Creative Director @Energy BBDO, working and living in Chicago. I lead brand activations for multiple clients in partnership with other BBDO offices across North America.

Murilo Santos, the #1 Creative Director in Brazil according to One Show 2022, boasts an impressive track record of over +70 international awards. He currently leads brand activations for Energy BBDO where he played a pivotal role in Energy's most successful Cannes Lions season to date.

Prior to moving to Chicago, Murilo was part of the inaugural creative team at GUT Sao Paulo, contributing to the agency's growth and success. His efforts led to GUT being named the No.2 Independent Network of the Year at Cannes Lions 2022, and his recent work further solidified their position as the No.1 Independent Network of the Year at Cannes Lions 2023.

With 13 years of experience, Murilo has consistently delivered best-in-class, consumer-centric work for renowned brands such as Bayer, Brown-Forman, M&M's, Snickers, Netflix, Google, AB InBev, Heinz, and many others.

Besides work, I spent my free time skateboarding, producing art/music events, and doing gigs as a DJ.

Areas of Expertise

Creative Direction
Art Direction
Brand Building
Entertainment

 

Email
murilo.artdirector@gmail.com

Experience

Energy BBDO - Chicago (2023 - present)

Working for multiple clients in collaboration with North America BBDO Offices, like BBDO NYC, BBDO Canada, BBDO San Francisco, etc.

GUT Sao Paulo (2019 - 2022)

Murilo Santos is the creative director of a group of clients including Heinz, AB InBev, Skol, Nestlé, Netflix, and Mercado Livre, among others.

AKQA Sao Paulo (2017 - 2019)

In March 2017 he was invited by Renato Zandoná, Hugo Veiga & Diego Machado to join AKQA Casa with the mission to create work with a strong cultural impact for Netflix, Google, Uber, and other global projects for the network.

W3HAUS (2015 - 2017)

In 2015 Murilo joined w3haus invited by Moacyr Neto, actual CCO at Rappi New York to help transform the agency into a creative-driven hot shop. One year later he helped the agency win its first international awards followed by several others.

OGILVY & MATTER (2013 - 2015)

LEO BURNETT (2013 - 2013)

PAGU PROPAGANDA (2011 - 2012)

RIMA DESIGN (FOUNDER) (2009 - 2011)

Education

Bachelor's degree in Marketing & Advertisement
Araguaia University

Creativity
Escola Cuca

Storytelling
D&AD University

Design Thinking

ESPM/Miami Ad School.

Phone
+1 773 551 7510

Awards

Highlights (6x Grand Prix)

Grand Prix - One Show 2022 (Heinz Hidden Spots)
Grand Prix - Cannes Lions 2020/2021 (Feed Parade)
Grand Prix - Clio Awards 2019 (Offside Museum)
Grand Prix - Clio Awards 2018 (Stranger Broadcast)
Grand Prix - CCSP 2018 (Stranger Broadcast)
Grand Prix - CCSP 2016 (Mirrors of Racism)

Cannes Lions (18 awards)

2023

Gold - Health & Wellness (DiversiTree Project)
Gold - Files of Freedom
Silver - Brand & Activation (DiversiTree Project)
Silver - Files of Freedom
Bronze - Media (DiversiTree Project)
Bronze - Files of Freedom
5x Shortlist

2022

Silver - Direct (Heinz Hidden Spots)
Silver - Media (Heinz Hidden Spots)
Bronze - Brand & Activation (Heinz Hidden Spots)
Bronze - Social Influencer (Heinz Hidden Spots
4x Shortlist

2021

Grand Prix - Entertainment (Feed Parade)
Gold - Mobile (Feed Parade)

2020

Shortlist - Glass: The Lion For Change (Offside Museum)
Shortlist - Direct (Offside Museum)
Shortlist - Entertainment (Offside Museum)

2018

Silver - Entertainment (Stranger Broadcast)
Bronze - Media (Stranger Broadcast)
Shortlist - Entertainment (Stranger Broadcast)

2016

Silver - Cyber (Mirrors of Racism)
Bronze - Creative Data (Mirrors of Racism)
Bronze - Outdoor (Mirrors of Racism)
Bronze - PR (Mirrors of Racism)
Shortlist - Direct (Mirrors of Racism)
Shortlist - Direct (Mirrors of Racism)
Shortlist - Media (Mirrors of Racism)
Shortlist - Media (Mirrors of Racism)

One Show (12 awards)

2023

Merit - User-Generated (Files of Freedom)
Merit - Engagement (Files of Freedom)
Merit - User-Generated (Files of Freedom)

2022

Grand Prix - Interactive, Online & Mobile (Hidden Spots)
Gold - Experiential (Hidden Spots)
Gold - Interactive, Online & Mobile (Hidden Spots)
Silver - Public Relations (Hidden Spots)
Silver - Branded Entertainment (Hidden Spots)
Silver - Social Media (Hidden Spots)
Bronze - Gaming (Hidden Spots)
Bronze - Direct (Hidden Spots)
Bronze - Direct (Hidden Spots)
Bronze - Social Media (Hidden Spots)

2018

Merit - 2018 - Media (Stranger Broadcast)

2016

Bronze - 2016 - Social Media (Mirrors of Racism)
Merit - 2016 - Direct Marketing (Mirrors of Racism)
Merit - 2016 - Billboard & Transit (Mirrors of Racism)

Clio Awards (10 awards)

2023

Bronze - Brand Entertainment (Files of Freedom)
Bronze - Creative Commerce (Files of Freedom)
Bronze - Media (Files of Freedom)

2022

Silver - Games (Heinz Hidden Spots)
Bronze - Partnerships/Co-Creation (Heinz Hidden Spots)
Bronze - Partnerships (Heinz Hidden Spots)

2020

Grand Prix - Digital/Mobile (Offside Museum)
Silver - Direct (Offside Museum)
Silver - Public Relations (Rainless Projet)

2018

Grand Prix - Television/Streaming (Stranger Broadcast)

D&AD (8 awards)

2023

Graphite Pencil - Media (Files of Freedom)
Shortlist - Media (Files of Freedom)

2022

Graphite Pencil - Digital (Heinz Hidden Spots)
Wood Pencil - Experiential (Heinz Hidden Spots)
Wood Pencil - Gaming (Heinz Hidden Spots)
Wood Pencil - Gaming (Heinz Hidden Spots)
Shortlist - Entertainment (Heinz Hidden Spots)

2021

Wood Pencil - Experiential (Feed Parade)

2020

Wood Pencil - Digital (The Offside Museum)

2016

Wood Pencil -  Outdoor (Mirrors of Racism)

Brazil Creative Club

Black Star (Grand Prix) - 2018 - Stranger Broadcast
Green Star (Grand Prix) - 2017 - Mirrors of Racism
Gold Star - 2018 - Stranger Broadcast
Gold Star - 2018 - Stranger Broadcast

Webby Awards

People's Voice - Creative Data (Mirrors of Racism)

London Awards

Shortlist - 2016 - Public Service (Mirrors of Racism)
Shortlist - 2016 - Public Service (Mirrors of Racism)
Shortlist - 2016 - Social Welfare Campaign (Mirrors of Racism)

El Ojo

Prata - 2016 - Via Pública (Mirrors of Racism)
Bronze - 2016 - Uso de Data (Mirrors of Racism) 

Wave Festival

Silver - 2017 - PR (Mirrors of Racism)